MRAID Ads Requirements

Impression Tracking with MRAID Creative

To track impressions inside the creative, include a script that triggers impression trackers on the viewableChange event:

<script src="mraid.js"></script>
<script type="application/javascript">
  // Wait for the SDK to become ready
  function onSdkReady() {
    // Wait for the ad to become viewable for the first time
    if (mraid.isViewable()) {
      showMyAd();
    } else {
      mraid.addEventListener('viewableChange', function(viewable) {
        if (viewable) {
          mraid.removeEventListener('viewableChange', arguments.callee);
          showMyAd();
        }
      });
    }
  }

  if (mraid.getState() === 'loading') {
    mraid.addEventListener('ready', onSdkReady);
  } else {
    onSdkReady();
  }

  function showMyAd() {
    sendImpressionTrackers();
    // ...
  }
</script>

warning

If you are using impression pixels in the creative, move them to seatbid.bid.ext.imptrackers (the Bid object) or trigger them within the viewableChange event.